Nurture
Nurture prospects and help them answer key questions on their path to sales
Overview
More in-depth content contextualising our products in the real world to nurture leads and progress the sales cycle
Key Consideration
- Limit the cover image to 2/3 of page
- Logo on bottom left of back cover
- Design in spreads, not single pages
- Do not put type in magenta.
3 Columns
- Column 1: technical details and call-outs; in cyan blue or black
- Columns 2 and 3: main content.
- Subtitles can go across 2 columns.
- Body copy must be in separate columns.
